Elcirkeln is an electrician firm in Lund, Sweden. After having relocated the firm they felt it was time to give the company a fresh new look and decided to re-do the website and logo. I was commissioned to help them develop this, as well as taking new photos of reference projects for the website.
We agreed that a completely new logo wasn't the best way to go, since they'd already built up a certain brand recognition. Instead the logo was to be developed and be more clear in conveying what Elcirkeln is and what the goals are. The result is a green cable twisting around the name, telling the customers about the electricians that work with green energy. The website was also colored green to help emphesize this.
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